Lensing Building Specialties sales personnel regularly contact the leading construction, building material, and floor covering trade factors in our market area. Scheduled weekly deliveries are made with our own truck fleet to all points in our market area.

Our sales and customer service force numbers forty, including a number of people who specialize in such areas as flooring, acoustical products, laminates and cabinetry. Contacts include building materials and floor covering dealers as well as general contractors. General contractors, architects, and engineers also are contacted by those salesmen with special expertise in the materials promoted by our Architectural Sales Division. The addition of a Glass, Aluminum Door, and Storefront Department provides an additional profit potential for our building material customers.

 

Marketing activities include periodic Product Education Meetings(many held throughout the territory), Buying Shows, Promotional Mailings, and Merchandise and Travel Incentive Programs. Product Catalogs that are tailored to the trade factors and routinely updated are also part of these efforts.


A 5,000 square foot display area for Windows, Doors, Cabinetry, and Hardware Products called the Lensing Home Consultants Center is maintained in a high-density traffic area on the East Side of Evansville. A similar sales office and display area is located in Owensboro, Kentucky for these products.



 

 

 


 

 


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